I just got the book today.
I have looked a a number of pages, and I have to say I already like it very much.
A friend and I were talking about various traditions that seem to be more involved with eradicating the ego, seeing it as a problem, than cultivating and improving it.
This is what I think this book is about. Cultivating and improving the ego, the self. It is about the persona in personal power.
But, then again, I could be wrong. The book could make unforseen twists on me.
It'll be interesting to find out.