Hi. The aim of this message is not to provoke, it's to start a good discussion and to let other people that are well informed about the subject to share their ideas and maybe present other researches. I'm a young psychologist interested in different areas of psychology. I've found the Anthony Greenwald's report from his experiment on subliminal tapes (Greenwald and others, 1991). In his experiment took part 78 persons (age: 18-60). Firstly the participants completed tests to measure their self-esteem and memory (three memory tests). Then they were divided in three groups (two experimental groups- the first used self-esteem subliminal tapes and and the second that used memory subliminal tapes regurarly for 5 weeks; control group listened a normal tape). After this period the tests didn't show any (!) objective results. The only results was a placebo effect, people from the experimental groups believed in the effects of the tapes, but tests didn't prove any improvements.
If you know any others good researches on the subject, please let us know. It's important.
Soc