Okay ... I get it, when they say "worldwide TV event", they actually mean that The Secret will be released over the internet on a pay-per-view basis ($4.95/view), and that the technology is TV broadcast quality. So, it's not network TV they're going through, but "internet TV".

March 23 at 2:55 AM Central time is the release day and time. DVD's will also be available.

Oh well, I guess The Secret will only be available to those who have relatively decent internet connections.

I wonder if it has anything to do with Ken Blanchard's book with the same title. There, the "secret" was simply that great leaders were also great servants. Timeless truths so obvious that it evolves into a secret. Hmm ...